Stingray Collaborates with Mercedes-Benz to Launch Integrated Music and Karaoke Apps in New Vehicles

Montreal, December 22, 2025 – Stingray (TSX: RAY. A; RAY.B), an industry leader in music and video content distribution, business services, and advertising solutions, today announced a partnership with one of the world’s leading premium automotive brands, Mercedes-Benz to bring its Stingray Music and Stingray Karaoke applications to all vehicles equipped with the latest generation of infotainment system MBUX. The applications will be natively pre-installed in the vehicle’s “Music & Audio” section and are expected to launch in the first half of 2026.
This collaboration further establishes Stingray as a trusted, automotive-grade premium partner for in-car entertainment. This built-in approach ensures a seamless and intuitive experience for drivers and passengers. The services will be available in the United States, Canada, Germany, the United Kingdom, Italy, France, Spain, and The Netherlands.
“We are thrilled to partner with a prestigious brand like Mercedes-Benz to enrich the in-car entertainment landscape,” said Tom Adams, Managing Director German Branch at Stingray. “Being selected by a leading global OEM like Mercedes-Benz affirms the strength of our technology and our ability to meet the most stringent requirements. This launch delivers on our commitment to provide drivers and passengers with unparalleled entertainment on the go, as we continue to set the standard for the future of the connected car experience.”
Stingray Music will provide drivers and passengers with access to up to 100 expertly curated music channels, permanently refreshed with the latest hits and new releases. The service also includes approximately four million popular podcasts. The experience is enhanced with high-resolution album artwork, a dynamic visualizer, and streamlined, driver-safe controls for easy navigation by genre and era.
Stingray Karaoke turns every car ride into a karaoke party on wheels. With a library of up to 100,000 songs, users can easily find their next anthem by searching by genre, title, artist, or lyrics. The selection features a wide variety of Rock, Pop, Country, R&B, and family-friendly tunes. The multilingual interface also ensures karaoke lovers everywhere can find their hometown favorites.
This collaboration underscores a shared commitment between Stingray and Mercedes-Benz to deliver a seamless, built-in entertainment experience. By integrating Stingray’s Music and Karaoke apps directly into the dashboard, both companies are setting a new standard for a connected, enjoyable, and memorable journey. This integration also serves as a launchpad for future innovation, allowing for the effortless addition of new features and services down the road.
About Stingray
Stingray (TSX: RAY.A; RAY.B), a global music, media, and technology company, is an industry leader in TV broadcasting, streaming, radio, business services, and advertising. Stingray provides an array of music, digital, and advertising services to enterprise brands worldwide, including audio and video channels, 96 radio stations, subscription video-on-demand content, FAST channels, karaoke products and music apps, and in-car and on-board infotainment content. Stingray Business, a division of Stingray, provides commercial solutions in music, in-store advertising solutions, digital signage, and AI-driven consumer insights and feedback. Stingray Advertising is North America’s largest retail audio advertising network, delivering digital audio messaging to more than 33,500 major retail locations. Stingray has close to 1,000 employees worldwide and reaches 540 million consumers in 160 countries. For more information, visit www.stingray.com .
For more information, please contact:
Frédérique Gagnier
Director, Communications and Partnerships
Stingray
fgagnier@stingray.com