Business solutions | 2022-10-25

Introducing Save the Sale, a Solution for Brands to Win Back Non-Buyers in Real Time



Montreal, October 25, 2022 – Chatter by Stingray, the AI-driven customer insights solution offered by global music, media, and technology company Stingray, today announced the launch of Save the Sale: a new solution that enables brands to convert non-purchasers into buyers by uncovering their pain points through one-to-one conversations in real time. The highly engaging platform captures up to 40% of non-purchaser feedback, giving brands unprecedented access to a neglected demographic.  
The Save the Sale feature engages with consumers while they are shopping then works to identify and quickly resolve their challenges before the sale is lost forever. Chatter’s proprietary AI technology categorizes text responses based on thousands of retail-related topics, then provides hyper-targeted solutions for common barriers to purchase – all in real time. The solution can detect customer frictions like lack of inventory, personalizes the engagement, and redirects the customer to the online store funnel to increase conversion. These actionable insights help brands sharpen their win-back strategy​ and decrease the flow of existing or potential customers towards competitors.  
Chatter’s conversational feedback platform is 8X more engaging than traditional survey methods. For brands, that means more responses, deeper insights, and higher-impact improvements to the overall customer experience.  
“From inventory issues to a lack of product information, there are countless reasons why someone might abandon their in-store purchase. Chatter steps in with specific questions and quick suggestions, helping brands win back customers,” said Simon Foster, Founder and CEO of Chatter by Stingray. “Is someone having trouble finding a certain size, colour, or item in-store? Chatter can scan your brand’s website, determine whether the specific product is available online, and instantly drop a native link into the chat”. 
Chatter by Stingray is offering brands a free trial including a real-time results dashboard that assembles feedback and provides rapid analysis, including top strengths, weaknesses, and live time reports. 
About Stingray 
Stingray (TSX: RAY.A; RAY.B), a global music, media, and technology company, is an industry leader in TV broadcasting, streaming, radio, business services, and advertising. Stingray provides an array of music, digital, and advertising services to enterprise brands worldwide, including audio and video channels, over 100 radio stations, subscription video-on-demand content, FAST channels, karaoke products and music apps, and in-car and on-board infotainment content. Stingray Business, a division of Stingray, provides commercial solutions in music, in-store advertising solutions, digital signage, and AI-driven consumer insights and feedback. Stingray Advertising is North America’s largest retail audio advertising network, delivering digital audio messaging to more than 20,000 major retail locations. Stingray has over 1000 employees worldwide and reaches 540 million consumers in 160 countries. For more information, visit 
About Chatter by Stingray  
Founded in 2016, Chatter has built an industry-leading platform focused on turning customer and employee feedback into actionable insights. Its unique combination of conversational messaging and machine learning technology captures feedback in real time, making it easy for brands and retailers to make improvements at scale that increase retention, same-store sales revenue, and loyalty program engagement while lowering cost to serve and increasing profitability. For more information: 


For more information, please contact:  
Frédérique Gagnier 
Public Relations Manager