Montreal, August 19, 2022 – Chatter by Stingray, the leader in actionable experience insights, today announced that CDF Distributors selected its technology platform to enhance their customer experience strategy, increase revenue growth, and drive operational efficiencies. Chatter’s solution will help them better understand their digital experience and focus on prioritizing high-value continuous optimizations online, increasing conversions and top line revenue. Additionally, CDF Distributors will utilize the Chatter platform to optimize operational frictions, lower costs, and ultimately increase the margins on each order;
 
“As businesses continue to look inward, we are excited to partner with more and more brands across the world who understand that action is the new experience,” said Zack Hamilton, Chief Experience and Strategy Officer of Stingray. “Leading brands understand that the traditional experience management playbook – focused on being insights-rich and action-poor – is leading to customer churn, decreased sales revenue, and employee dissatisfaction.”
 
“This partnership between Chatter and CDF could not have come at a better time. We believe our industry is ready to shift into being truly customer-driven. We want to lead that charge. We want the decisions, strategy and investments we make to be customer-led. We aren’t just looking for benchmarks and survey scores,” said Steve Kincanon, Chief Operating Officer of CDF Distributors. “We want to hold our organization accountable to meeting and exceeding the expectations of our customers at every stage of the life cycle. We are passionate about customer experience. This partnership with Chatter will help us take that passion to a whole new level.”

About Stingray 
Montreal-based Stingray (TSX: RAY.A; RAY.B) is a leading global music, media, and technology company with over 1,000 employees worldwide. Stingray is a premium provider of curated direct-to-consumer and B2B services, including audio television channels, over 100 radio stations, SVOD content, 4K UHD television channels, FAST channels, karaoke products, digital signage, in-store music, and music apps, which have been downloaded over 160 million times. Stingray reaches 400 million subscribers (or users) in 160 countries. For more information: www.stingray.com 
 
About Chatter by Stingray
Founded in 2016, Chatter has built and industry leading platform focused on turning customer and employee feedback into actionable insights. Its unique combination of conversational messaging and machine learning technology captures feedback in real time, making it easy for brands and retailers to make improvements at scale that increase retention, same-store sales revenue, and loyalty program engagement while lowering cost to serve and increasing profitability. For more information: www.chatterresearch.com
 
About CDF Distributors 
CDF Distributors, founded in 2011, is an online commercial door, frame and hardware company headquartered in the greater Nashville, TN area. We manufacture, distribute and sell great products at low cost with fast shipping across North America and beyond. Our number one priority is delivering unmatched service to our customers. We are CDF’n! For more information: www.cdfdistributors.com  

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For more information, please contact:  
 
Frédérique Gagnier 
Public Relations Manager
Stingray 
fgagnier@stingray.com